Updates, team features, partner announcements, and media coverage – all in one place.
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AC Grand Rapids Names Experienced Sports Executive Ted Van Zelst as Chief Revenue Officer
Michigan native with NHL, NBA, NASCAR and F1 experience to lead corporate partnerships, ticketing and revenue GRAND RAPIDS, Mich. – Athletic Club Grand Rapids today announced the hiring of Ted Van Zelst as Chief Revenue Officer. Van Zelst began his role on Aug. 10, joining the MLS NEXT Pro expansion club as it builds toward…
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AC Grand Rapids adds U.S. Men’s National Team scout Eric Laurie to its Sporting Staff
West Michigan native joins AC Grand Rapids as Head of Scouting, Recruitment and Performance Analysis after four and a half years with the USMNT, including two FIFA World Cups GRAND RAPIDS, Mich. – Athletic Club Grand Rapids today announced the hire of Eric Laurie as Head of Scouting, Recruitment and Performance Analysis. Laurie began his…
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AC Grand Rapids Partners with Grand Rapids Hispanic Festival, This Weekend at Calder Plaza
Let’s fiesta together! This weekend, the famous Grand Rapids Hispanic Festival returns to Calder Plaza for two days of fun, food, and a little touch of fútbol. The AC Grand Rapids Street Team will be on hand both days to help spread the soccer movement, celebrate the vibrant Hispanic community in West Michigan, and provide…
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New Merch Drop! AC Grand Rapids Launches the “Flow Together” Collection
Coming out of the excitement from the FIFA World Cup, we are thrilled to drop new merch for fans to show off their support for the game and for AC Grand Rapids. Inspired by the movement of the Grand River, the Flow Together Collection expresses the club’s brand motto and expands the shop’s core apparel…
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AC Grand Rapids Co-Hosts FIFA World Cup 2026 Watch Party At VAN ANDEL ARENA
UPDATE: July 17, 2026 This Sunday’s FIFA World Cup 2026 Final Watch Party orginally scheduled to take place at Acrisure Amphitheater has been moved to Van Andel Arena. All tickets secured for the event at Acrisure Amphitheater will be honored upon entry at Van Andel Arena. Event Details Original Post Get ready to take your…
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Gear Up, GR! The official AC Grand Rapids online shop is now open
The wait is over. Whether you’re cheering from the stands, attending a World Cup watch party, or hitting the town, you can now do it “ACGR style.” We are thrilled to announce the launch of the official AC Grand Rapids Online Shop! Starting today, fans can purchase club apparel that expresses their support for ACGR…
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Stylish Host: Artist Nate Knoth Reimagines Grand Rapids as a World Cup Host City
As the world converges on our country for the FIFA World Cup, AC Grand Rapids has partnered with local artist Nate Knoth to create a visual love letter to West Michigan soccer culture. The poster imagines the poster that would’ve been created if GR had been named a host city for the tournament. A Fusion…
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AC Grand Rapids Launches Inaugural Season Ticket Deposit Campaign for Historic 2027 Debut Season
West Michigan soccer fans can now secure priority seat access to be at Amway Stadium from day one. GRAND RAPIDS, Mich. (June 3, 2026) – The countdown to professional soccer in West Michigan officially accelerates today as AC Grand Rapids launches its inaugural season ticket deposit campaign. Starting today, fans across the region have their…